Washify Appoints Alison Amira as VP of Customer Marketing

Boston, MA, July 31, 2020 — — Washify Services, LLC is pleased to announce the appointment of Alison Amira to Vice President of Customer Marketing. Alison will be responsible for helping expand Washify’s marketing services to car wash owners.

“We are very excited to have Ali join the team,” said Adam Korngold, founder and CEO of Washify. “Helping car wash owners be successful is the primary reason I founded the company, and helping car wash owners market to their customers is essential to that equation. Ali will bring her deep marketing knowledge to help us scale our marketing machine so that it is completely integrated with our hardware and software offerings.”

“At Washify, we have a tremendous opportunity to help our customers connect with their customers in a more impactful and engaging way,” said Ali. “Whether that’s through email, text, web or app, we have the tools and strategic insight to help business owners do so. We also have incredible potential to build more capabilities into our software, like social, SEO and reputation management. I am excited to join the team and bring all of these areas to life.”

Ali has more than ten years of extensive advertising and marketing services experience. Prior to Washify, she worked for 6 years at an advertising agency where she started as an account executive and moved on to VP Management Supervisor where she learned key foundational skills including organization, prioritization, accountability, responsibility, and collaboration, that she now applies to her work every day. She managed the development of thousands of creative assets and continuously pushed both the agency and clients to think with a consumer-first mindset, solve customer problems (before they even know they have them), and find new and relevant ways for the brand to engage and interact with their audiences. Ali also served as VP of Marketing Services at B.Good, where she oversaw all creative and media channels, working directly with franchisees to develop their business, maintain brand standards, and drive sales.

ABOUT WASHIFY

Washify is the most advanced POS system for the car wash industry. Our system was built by a car wash owner for car wash owners. Washify exists to help car wash owners be more successful and delight their customers.

For more information, please visit www.washify.com.

Washify PR/Marketing Manager
Rina Mandujano
rina.mandujano@washify.com