Magic Wash

Washify does the trick, now Magic Wash manages 3000+ unlimited members with ease

Magic Wash Car Wash LogoMagic Wash operates two express car wash sites in Utah. James Baum, owner of Magic Wash, installed Washify in July of 2017. After using a legacy system for a few years, he decided to replace it with something more modern. James evaluated multiple companies within the car wash industry, and wanted to make sure he was making the right choice for car wash POS hardware. During his research, he knew he wanted software to run an effective unlimited program and he prioritized simplicity and ease-of-use. James explains, “What I liked most about Washify was the simplicity, which results in less mistakes. If there is an error, we can refund customers on the spot.” Washify is a car wash specific solution, so all of the workflows are designed to improve efficiency in a car wash environment. Included software updates keep the POS running at top speed and the software constantly improves to reflect operators’ needs.

“We gained 3000 new members for our unlimited program. Customers pull up and ask for the unlimited membership, we sign up 25 new members a day.” – James Baum, Magic Wash

James sees the value of the unlimited model, it brings in recurring revenue for the business, and customers have quickly become fans of the service. “Running an unlimited program was a big factor during the decision making process,” says James. Washify allows customers to sign up online or through the app and empowers users to manage their own vehicle and payment details, saving car wash owners hours of work each month.

Gift cards and wash books are available for purchase through the Magic Wash ecommerce enabled website. Washify integrates these sales into the POS system, allowing for quick redemption and consolidated reporting. With Washify, car wash owners can customize the template website that is provided or use plugins to easily add the ecommerce tools into their existing site.

Washify is a cloud based POS system that offers remote access reporting and management, a feature that helps multi site operators like James. All of the key metrics that owners use on a daily basis are available in a powerful reporting dashboard. In addition to this, there is anunlimited statistic report that shows program usage and membership growth. James looks forward to building on an already successful unlimited program while expanding his business.